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Florist

Florists prepare floral arrangements such as bouquets, sprays, wreaths and vases of flowers.

They also organise the storage, sale and delivery of floral arrangements.

Florists may need to attend flower markets early in the morning. They have a high level of contact with the public.

TASKS

Florists may perform the following tasks:

• design appropriate floral arrangements based on discussions with clients about their requirements, taking into consideration the type of occasion and budget
• select flowers and greenery, taking into account their expected lifespans, and trim flowers to a suitable length, strengthening them with wire if necessary
• arrange flowers and greenery in vases, or secure them to a wire or plastic base, and finish the arrangement with ribbons or other trimmings
• ensure flowers remain in good condition by taking into account the temperature, watering requirements and storage needs
• arrange local delivery of flowers, and relay interstate and overseas orders
• arrange dried, paper, silk or latex flowers and fruits, and other materials
• decorate churches and other venues for weddings and other special occasions
• rotate inventory and manage stock for in-store displays, pre-orders and daily sales
• take part in management and administration, such as working out costs and pricing of floral arrangements, maintaining financial records and supervising staff

PERSONAL REQUIREMENTS

• enjoy artistic and creative activities
• a good sense of colour, texture and design
• an appreciation of different varieties of flowers
• good communication skills
• sound business skills (if interested in operating a business)
• an appreciation of the importance of discretion and confidentiality

EDUCATION & TRAINING